Ultrasound Tech scanning patient

Affordable Ultrasound in Chattanooga for $160

Get the ultrasound your healthcare provider ordered without insurance delays or an unpredictable bill. Hitchcock Direct Imaging offers general, OB/GYN and vascular ultrasound for one clear, all-inclusive price of $160.

No insurance or Hitchcock membership is required. A healthcare provider’s order is required. After we receive the order, our imaging team will contact you to arrange an appointment and provide preparation instructions for your specific examination.

High-Quality Ultrasound With One Clear Price

Ultrasound, also called sonography, uses high-frequency sound waves to create images of structures inside the body. It does not use ionizing radiation. Ultrasound can show organs and soft tissues in real time, and specialized Doppler techniques can help evaluate blood flow.

Hitchcock Direct Imaging provides general, OB/GYN and vascular ultrasound based on an order from a licensed healthcare provider. A credentialed diagnostic medical sonographer performs the examination, and a board-certified radiologist interprets the images.

Every published ultrasound price includes the examination, facility services, radiologist interpretation, the final report and a digital copy upon request.

Ask any licensed healthcare provider to fax the ultrasound order to **(423) 769-0020**. Patients may call **(423) 456-9134** for help coordinating the order or scheduling process.

Diagnostic Ultrasound Should Be Accessible, Carefully Performed and Clearly Priced.

We combine experienced imaging professionals, dependable radiology interpretation and straightforward self-pay pricing—without insurance authorization delays or separate facility and radiologist bills.

How it Works

We’ve simplified the imaging process so you can get the scans you need quickly, affordably, and without insurance hassles.

  • ORDER IMAGING

    Ask any licensed healthcare provider to fax your imaging order to (423) 769-0020. You do not need to be a Hitchcock patient.

  • SCHEDULING

    We contact CT and ultrasound patients to arrange a convenient appointment. X-ray patients may walk in during imaging hours after we receive the order.

  • GET RESULTS, PAY ONE PRICE

    Pay the published all-inclusive price at your visit. A board-certified radiologist interprets the study, and the report is generally sent to the ordering provider within 48–72 hours—often sooner.

One Clear, All-Inclusive Ultrasound Price

| Study | Price |

| General, OB/GYN or vascular ultrasound | $160 |

| Bilateral Add-on | $50 |

| Ultrasound ABI (Ankle Brachial Index) | $160 |

The $160 price includes the ultrasound examination, facility services, board-certified radiologist interpretation, the final report and a digital copy upon request. You will not receive a separate facility or radiologist bill from Hitchcock Direct Imaging.

Patients pay the self-pay price at the time of service. HSA and FSA funds may be used.

Ultrasound Services

What to Expect During Your Ultrasound

For most ultrasound examinations, you will lie on an examination table while the sonographer applies a small amount of water-based gel to the area being examined. The gel helps the ultrasound transducer make contact with the skin and transmit sound waves into the body.

The sonographer moves the transducer over the area of interest while images appear on a monitor. You may be asked to change position, remain still or briefly hold your breath so the sonographer can obtain the images required for the ordered study.

Most ultrasound examinations are well tolerated. Pressure from the transducer may cause temporary discomfort if the area being examined is already tender. The length of the examination depends on the type and complexity of the study.

Some pelvic or OB/GYN studies may use a specialized internal transducer when medically appropriate and included in the ordered examination. The imaging team will explain the procedure and answer questions before beginning.

Ultrasound Tech scanning patient

How to Prepare

Preparation depends on the type of ultrasound your provider ordered. After we receive the order, the imaging team will give you the instructions for your specific study.

Depending on the examination, you may be asked to:

– Avoid eating or drinking for a specified period
– Drink water and arrive with a full bladder
– Wear loose, comfortable clothing
– Remove clothing or jewelry from the area being examined
– Bring relevant prior imaging or tell us where it was performed

Follow the instructions provided by the imaging team. Preparing incorrectly may limit the examination or require it to be rescheduled.

Tell the imaging team if you need mobility assistance, have difficulty lying in a required position or have questions about an internal ultrasound examination.

Why Patients Choose Hitchcock Direct Imaging

– One clear $160 self-pay price
– No insurance or Hitchcock membership required
– No insurance prior-authorization delay
– General, OB/GYN and vascular ultrasound
– Credentialed diagnostic medical sonographer
– Interpretation by a board-certified radiologist
– No separate facility or radiologist bill
– Orders accepted from any licensed healthcare provider
– Patients from any healthcare practice are welcome
– HSA and FSA funds accepted
– Convenient Hixson location serving the Chattanooga area

Who We Serve

Our Hixson imaging center serves patients from Chattanooga, Hamilton County, Cleveland, Dayton, northern Georgia, northern Alabama, Nashville and surrounding communities. Some patients travel farther because our all-inclusive prices can be substantially simpler and more affordable than hospital-based imaging.

You may use Hitchcock Direct Imaging whether you are uninsured, have a high-deductible plan, have commercial insurance, belong to another medical practice or simply want to know the complete price before receiving care.

  • Individuals and families seeking a more personal, relationship-based approach to medical care
  • Patients without insurance who still want affordable, high-quality healthcare, imaging, and medications
  • Those with insurance and high deductibles, looking for upfront pricing and lower out-of-pocket costs
  • People who need imaging services like CT, X-ray, or ultrasound — fast, affordable, and without the red tape
  • Patients who value time with their physician and don’t want to be rushed or bounced between providers
  • Anyone who’s tired of long pharmacy lines and inflated drug prices — and wants access to wholesale pricing
  • Employers looking for a better healthcare solution for their team — one that improves outcomes and cuts costs
  • People who want healthcare that’s simple, transparent, and focused on what really matters: their well-being
Ultrasound FAQs

Have an Ultrasound Order?

Ask your healthcare provider to fax the order to Hitchcock Direct Imaging. After we receive it, our team will contact you to schedule the examination and explain any preparation instructions.

Call imaging: (423) 456-9134
Provider order fax: (423) 769-0020
Email: HDI@Hitchcock.MD
Address: 5104 Hixson Pike, Hixson, TN 37343
Hours: Monday–Friday, 9:00 a.m.–4:00 p.m.

Testimonials

What Our Patients are Saying
“I’m a patient here, but you don’t have to be to take advantage of direct imaging. Professional staff, transparent cash pricing, and a warm and welcoming office and waiting area. -D. C. ”
— D. C
“They are quick, so kind and helpful. Very grateful to have this resource. Most of all, affordable!!! -S. T.”
— S. Thomas
“Great experience! ”
“I have had an ultrasound and CT at Hitchcock Direct Imaging! Cost was incredibly lower than other costs quoted to me, and all without jumping through hoops with an insurance company! Results came promptly along with any questions or concerns I had. Highly satisfied and would recommend! - A. W. ”
“The absolute best imaging experience I’ve ever had. Very quick and very affordable! -A. H. ”
“ I was able to schedule an ultrasound right away. ”
“The tech was kind and knowledgeable. Paid a fraction of what it would have cost through my insurance company. Cannot stress enough how great Dr. H and his entire team are! My daughter and I have been patients for 6 years, we’ve had 4 different insurance policies during that time— we’ve never had to switch docs just because our insurance company decided to change who they work with, and I have saved HOURS of my life (appointments always start on time) and thousands of dollars by being members! - D. L. ”
“I took my daughter to Hitchcock Direct Imaging for a chest X-ray and had a great experience from beginning to end! ”
“The cash price was very affordable. We were able to get in almost immediately, and the whole visit was quick and easy. The staff was kind, friendly, and helpful, and they made us feel comfortable the entire time. I would definitely recommend Hitchcock Direct Imaging. - A. L. ”
“Again, easy as can be. ”
“As a new patient, I had some bloodwork done and it said I had high cholesterol (apparently 5 stars also go to Chick-fil-a, In N Out Burger, and the delicious Guatemalan place down the road) but they had the machine to look inside me...now I sound like a child not remember what the machine was but it was in their office. So I made the appointment, showed up the day of, and within 30 minutes was done. Easy as can be. I don't know that I WANT to do it again, but it's nice to know if I need to, it'll be such a painless process and I'm thankful for that.”
— B. Edwards
Friendly tech with patient in CT scanner
“"Knew exactly how much I would be paying before even making the appointment - and that's how much I paid. No surprise bills. In and out, quick and professional!" - B. M.”
— B. Martin
Friendly tech with patient in CT scanner
“Hitchcock Direct Imaging is by far the easiest imaging experience. ”
“Pricing is affordable and transparent, and the people are the best! - M. T. ”
“Service within 24 hours and out of pocket cost less than using insurance! Huge time and money saver coordinating with Hitchcock Direct Imaging. -K. P. ”
From the Blog

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Whether you’re curious about starting a primary care membership, in need of imaging, or want to check pharmacy prices – we’d love to hear from you.